Suntory
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In 1907, Shinjiro introduced a sweet fortified port wine he named Akadama. The name referred to the red sphere of the sun, the source of all life, and previewed the philosophical foundation that later gave rise to Suntory's name itself, a portmanteau of Sun and Torii.
“Yatte Minahare” We refuse to fear failure, refuse to give in or give up, and stay relentless in our quest to innovate new values.
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