ITC

Mementos by ITC Hotels is a collection of luxury hotels that offer the rarest of luxuries: great memories. https://www.itchotels.com/in/en/mementos

Desh Ek Raag - An ode to the Nation | 2024 | ITC & ITCSRA Presentation - https://www.youtube.com/watch?v=Y5TlEjPwHJg - ITC has been a pioneer in preserving and propagating the rich heritage of Hindustani classical music. Established nearly 5 decades ago, ITC Sangeet Research Academy (SRA) is a unique institution that has deeply nurtured the timeless tradition of Guru-Shishya Parampara with a galaxy of some of the most acclaimed Gurus. The knowledge of diverse gharanas and musical training has been imparted over generations to scholars preserving the essence of Hindustani Classical Music over time. On the occasion of India's 78th Independence Day, ITCSRA has composed a special musical ensemble as a tribute to our Nation, which we take pride in presenting to you today. The video Desh Ek Raag is a heartfelt ode to the indomitable spirit of India. The composition is based on Raag Desh invoking a deep sense of pride and reverence towards our beloved motherland.